Shop — Reports & Analytics

Turn shop data into smarter business decisions.

Wrapstart's Reports and Analytics give wrap shops real-time visibility into revenue, profitability, production performance, lead conversion, and operational efficiency — all in one centralized dashboard.

Wrapstart reports dashboard

Run your shop on numbers not gut feel.

Revenue & profit

Track margins by service and job.

Lead performance

See sources, close rates and trends.

Capacity reports

Understand bay and tech utilization.

Service breakdown

Know your most profitable work.

Live dashboards

Key numbers updated in real time.

Exportable

Pull clean reports anytime.

01 — REVENUE & MARGIN

Understand where your shop makes money.

Slice revenue by service, vehicle type, package, season, and installer.

  • Service-level revenue
  • Margin per job
  • Vehicle/segment breakdown
  • Seasonal trend lines
  • Year-over-year compares
Revenue by service
02 — LEAD CONVERSION

Understand how leads turn into booked installs.

See conversion at every step — inquiry, quote, approval, install, paid.

  • Funnel by stage
  • Source attribution
  • Time-to-quote
  • Time-to-close
  • Loss reasons
Service interest and lead sources
03 — LEAD DETAILS

Know who's asking and what they want.

Break leads down by service interest, vehicle, timing, and channel — so you market where it pays.

  • Types of interest leads have
  • Vehicle makes requested
  • Leads received over time
  • Where leads come from
  • Source performance
Lead details — interest types, vehicle makes, leads over time, and source performance
Get started

Try Wrapstart free for 14 days.

Every feature unlocked. No credit card required. Import is so easy you’ll never need to hire a third party or pay for setup.

Wrapstart

Frequently
asked questions

What analytics should wrap shops track?

Revenue by service type, job profitability, material costs, lead conversion, and production efficiency. Wrapstart's reporting is built specifically for wrap, PPF, tint, and detailing.

How does reporting help businesses grow?

By identifying trends and supporting data-driven decisions. Wrapstart connects CRM, scheduling, inventory, team, and sales analytics into one platform.

Can it track job profitability?

Yes. Wrapstart analyzes revenue, labor, and material expenses across installs to show true job profitability.

Does it track lead conversion?

Yes. Wrapstart tracks lead sources, pipeline activity, and quote approval rates to identify the highest-ROI marketing channels.